Case Study- Father and Son Pizzeria

Instructions

Extra Credit Case Study   
Case Study- Father and Son Pizzeria
Read the case study Father and Son Pizzeria found on page 678 at the back of your textbook.  Carlos Vega has three options:
1.     Expand his pizzeria;  2.  Move to a larger building;  3.  Sell jars of sauce.  Respond to the following questions:

a.       Describe the advantages and disadvantages for each of the three options.
b.       Based on your analysis for the first question, recommend which option Carlos should move forward with and describe why.

Variable
Advantages
Disadvantages
Expand his pizzeria
-       positive value
-       give new vibes
-       Need time to complete remodeling
-       The shop doesn’t work properly as usual in remodeling process
-       Inconvenience for customers in remodeling process
Move to a larger building
-       more tables for customers
-       convenience for customers
-       Spend much money
-       Not guarantee as a traffic place
-       Possible to lost customers
Sell jars of sauce
-       Potential revenue
-       More demands
-       competition from big famous brand
-       set for permits
-       deal with packaging and shipping


            Based on advantages and disadvantages of choices above, the best way that he should move forward is beginning to focus in sell of jars. As we know, this sales shows positive revenue. Even, the owner should compete with big brand at least he has loyal customers in this time.  With tenacity and hard work also support by learning new skill in this field. I do believe that he will get more customers time by time. Success needs process.

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